180° Freeze Photo Activity

Are you ready to stop time and redefine perspective at your next event? 180° Freeze is a revolutionary experience that goes beyond traditional photo booths, making guests feel like the star of an action movie through a mesmerizing "Matrix" effect. Instead of a single flat image, this activity uses dozens of synchronized cameras arranged in a semi-circle to capture a participant's most dynamic moment from a 180-degree angle. From product launches and sports organizations to gala nights and festivals, this setup acts as a magnet for crowds, producing digital works of art that are destined to go viral.

What is 180° Freeze and How Does It Work?

This high-tech system is the most exciting adaptation of "Bullet Time" multi-camera technology for the event industry. Movements such as jumping, dancing, or even shooting a basketball are captured and instantly transformed into fluid 3D videos by our specialized software. The process is handled with professional precision:

• Preparation and scenario: Participants are invited onto a custom-designed 180-degree platform where they are briefed on how to strike their most creative poses.
• Simultaneous capture: At the exact moment of action—like a slam dunk or a mid-air jump—dozens of professional DSLR cameras trigger simultaneously with millisecond accuracy.
• Digital processing: The images from various angles are instantly processed by our "Freeze" software to create a seamless video with a deep 3D effect.
• Instant sharing: These "frozen time" videos are made ready for guests to email to themselves or share on social media via on-site kiosks.

Technical Details

The 180° Freeze installation is carried out by expert teams, ensuring technical perfection and high safety standards. The system is optimized based on your venue's physical conditions with the following general requirements:

• Camera system: A high-end array of professional DSLR camera units is utilized depending on the scale of the event.
• Versatility: The infrastructure is suitable for both Indoor and Outdoor events.
• Capacity: The system allows as many people as desired to participate throughout the duration of the event.
• Software support: Licensed "Freeze" software is used to combine images instantly and add custom brand overlays.
• Lighting and truss: A specialized 180-degree truss structure and professional studio lighting (such as ring lights) are installed to ensure high-quality output.

Branding and Social Media Impact

180° Freeze is not just an entertainment activity; it is a digital ambassador for your brand. The entire shooting area can be fully branded with corporate colors, logos, and event-specific concepts—such as the "ING Basketball Super League" example featuring custom backdrops and basketball hoops. By integrating digital logos and frames into the final videos, your brand reaches thousands of people organically when participants share their experiences on social platforms. This high shareability ensures your event's impact extends far beyond the physical venue.

With nearly 20 years of experience, let EDDRA bring a technological touch to your event. To create your unique 180° Freeze setup, contact us at sales@eddra.com or call +90 212 252 5022 for a proposal.