Digital Quiz Activity

Imagine bringing the atmosphere of those breath-taking TV game shows right to the heart of your event space. Digital Quiz is an interactive game of wits that triggers the natural human desire to "know" and to "challenge". Far beyond a simple survey, this activity features participants competing against both time and their rivals at touch-screen kiosks. Rather than using a didactic tone, it conveys your brand's messages within a fun and competitive environment. Used for everything from organizing crowds at fair stands to measuring product knowledge at dealer meetings or creating loyalty at mall events, the Digital Quiz is a modern event solution that connects knowledge with rewards and brands with memories.

What is Digital Quiz and How Does it Work?

This system is a data-driven gamification setup operating through custom-designed touch kiosks and brand-specific software infrastructure. It is not just entertainment; it is a serious tool for CRM data collection. The process begins with participant interaction and turns into a race where seconds are critical. The workflow is as follows:

• Registration and data collection: To start the game, participants enter their Name, Surname, and Phone number into the form on the touch screen. At this stage, digital KVKK/GDPR approvals are obtained, creating a legally permitted and valuable CRM database for your brand.
• Competition thrill: Once registration is complete, the countdown begins. Questions regarding your brand's products or general culture appear on the screen. Participants strive to answer as quickly and accurately as possible. Questions can be text-based or enriched with visual content.
• Leaderboard: This is the most captivating part of the game. Every correct answer and the time spent are recorded in the system. A "Best Scores List," updated in real-time, is displayed on large screens at the event site or on the kiosk itself. Participants often try multiple times to see their names at the top.
• Results and rewards: At the end of the event or at specific periods, participants with the highest scores are automatically identified by the system and rewarded.

Technical Details

Thanks to its compact structure, the Digital Quiz can adapt to almost any venue. Whether it is a narrow foyer or a wide outdoor festival, our system is quickly set up and ready for operation. Basic technical requirements for a seamless experience include:

• Space dimensions: The kiosk occupies very little space with portrait or landscape screen options. A 2x2 meter area is sufficient for participant comfort. However, a more spacious area is recommended so that spectators can also view the screen.
• Screen and hardware: The system generally operates on industrial touch screens ranging from 43" to 55". Thanks to high-brightness screens that remain visible in sunlight, it is suitable for both Indoor and Outdoor use.
• Internet connection: A stable Wi-Fi or wired internet connection is required to process data to the cloud in real-time and update the leaderboard. (Offline mode options are also available).
• Setup time: Provided the software is prepared in advance, physical installation and testing are completed within approximately 1 hour.
• Power source: Operates on standard 220V city electricity.

Branding and Content Customization

The strongest aspect of the Digital Quiz is its ability to fully embody your brand's corporate identity. Every detail, from the kiosk's exterior casing to the in-game button colors, can be customized. You can create a formal tone for a government event or a dynamic setup using product colors for a pharmaceutical launch, as seen with Neutec or Wings. By framing your questions to include brand messages, you ensure participants learn about your products while playing. With general concepts like "Guess What" or direct product launch designs, you elevate your brand's visibility to the maximum. Furthermore, post-event reports allow you to analyze which questions were most known or which participant profile was more engaged.

To promote your brand through the power of play, collect data, and offer a competitive experience, contact us at sales@eddra.com or call +90 212 252 5022.